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Md Monower hossain
Jun 15, 2022
In Welcome to the Forum
Announced this month that it’s updating the maximum length of videos on its platform from three minutes to ten. Sophia Cohen, Head of Influencer Special leads Marketing at , discusses some of the recent changes made to the platform. What Is the Big Update? The update is a big deal because has always been a short-form video platform – so the question arises, is it still? channable-campaign-june-2022 It seems the decision was made in a bid to allow influencers to create Special leads more in-depth vlogs, as opposed to just snappy clips, and not have to send their audience elsewhere for longer content. How Has the Industry Responded? The industry-wide Special leads consensus about new change has been overwhelmingly negative. Change brings with it new metrics, new best practices, and a shift in approach, so it’s often greeted with skepticism. However, critics Special leads feel that even justification for introducing the update validates their concerns – they want to give creators the chance to produce long-form content, but that detracts Special leads from current (very successful) formula. ey to success up until now lies in the way users are Special leads incentivized to repeatedly rewatch videos on the platform. Whether a certain element caught their attention, they missed a particular clip, or something amused them, there’s nothing to lose from watching Special leads again given how short the videos are. The snappy videos, from challenges to outfit get ready with me’s (GRWM), encourage users to them repeatedly.
Allows 10-Minute Videos Now Special leads content media
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Md Monower hossain

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